French Priest Receives Marshall McLuhan Award from Manitoba, Canada








The Marshall McLuhan Initiative   –   St. Paul’s College, University of Manitoba, Winnipeg, Canada

French Priest Receives McLuhan Award from Manitoba, Canada, Winnipeg, 23 Aug 2011

Today, at the SaintFrançois d’Assise residence in Lyons, France, Pierre Babin will receive the Medium and the Light Award, “given to a person, group or organization that has made a significant contribution to religious communication inspired by observations and notions put forward by Marshall McLuhan.”

The award will be presented on behalf of The Marshall McLuhan Initiative at St. Paul’s College, University of Manitoba, Canada. It will be presented by Dominique ScheffelDunand, Director of the McLuhan and Culture Program in the Faculty of Information at the University of Toronto, where McLuhan taught during most of his career and where Babin met and worked with him in the late 1960s and early 1970s.

Also participating in the award ceremony will be RP Michel Quesnel, Rector of l’université Catholique de lyon, and several friends and invited guests. One of these, travelling from the United States, will be Clotilde Lee, PhD, a former student of Pierre Babin, and the former Director of Crec Avex, the organization founded by Babin to teach young people, especially in developing countries, how to use communications technology to enter into dialog with the contemporary world about issues of faith.

Pierre Babin, a priest of the order of Oblates of Mary Immaculate, collaborated with McLuhan on, among other works, a prophetic book titled Autre homme, autre chrétien à l’âge électronique. Babin’s discussions with McLuhan also form the backbone of The Medium and the Light, a book on Marshall McLuhan’s religious views coauthored by Toronto media scholar and Marshall’s son, Eric McLuhan.

The recipient of the award was announced July 24 at St. Michael’s College, University of Toronto, during “Spirit of a Winnipigeon”, one of the events organized by the McLuhan Legacy Network to mark this year’s centenary of McLuhan’s birth. The announcement was by RJ (Richard) Osicki, the Director of The Marshall McLuhan Initiative in Winnipeg.

For more information, please contact: RJ (Richard) Osicki – ; Xavier Patrouillard – Lyon, France ; Dominique ScheffelDunand – Toronto, Lyon.

The award itself, unofficially called “the glass tetrad”, was unveiled in Toronto on behalf of the Marshall McLuhan Initiative by Eric McLuhan. It was commissioned by the Initiative from Winnipeg artist Matthew McMillan of Prairie Stained Glass.

 The Medium And The Light

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