Marshall McLuhan’s Former Home in Edmonton to be Preserved

09Feb12

The main floor of Marshall McLuhan's childhood home on 64th Street will house a library and public displays.

Photo by Rick Macwilliam, Edmonton Journal

McLuhan home in Edmonton to be preserved

The childhood home of the man who coined the phrase “the medium is the message,” will be preserved after city council voted Wednesday to hand over $75,000 to the Edmonton Arts Council to purchase the site.

The Highlands home at 11342 64 St. is where media philosopher Marshall McLuhan spent the first few years of his life before moving to Winnipeg in 1915.

Plans for the home will include a library and a McLuhan display on the main floor. The basement, second floor and garage will be used as office space. The home will also have space for artists residency programs and quarters will be built for a resident writer. The home is worth more than $470,000.

The arts council plans to take out a mortgage in hopes of recovering paying for the home five years through fundraisers, executive director John Mahon said. The city previously bypassed the opportunity to purchase the home because of concerns the home would be too costly.

Before his death in 1980, McLuhan was a well-respected media theorist who predicted the the World Wide Web nearly three-decades before its development.   http://tinyurl.com/6m8jbjn

 Photo by Alex Kuskis

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