Like-minded Visionaries: Marshall McLuhan and Buckminster Fuller
McLuhan & “Bucky” Fuller at the Bahamas Conference (1969), Photo by Robert Fleming.
Marshall McLuhan’s 105th birthday will be next Thursday, July 21, which will be celebrated by those around the world who still care about his ideas and legacy. One year ago, the Buckminster Fuller Institute acknowledged McLuhan’s birthday by posting the following 1964 letter from McLuhan to Fuller on their Facebook page:-
Happy 104th birthday, Marshall McLuhan! McLuhan was a visionary Canadian media theorist who predicted the internet 30 years before its invention.
Today we celebrate his friendship with Bucky – check out the fascinating letter and photos below. McLuhan dubbed Bucky the “Leonardo DaVinci of our time”.
“September 17th, 1964
I was not at all happy about missing the seminar this summer. There was too much on the plate here.
Have a good deal of luck in analyzing various problems lately. I enclose a note on one of these. If one says that any new technology creates a new environment, that is better than saying the medium is the message. The content of the new environment is always the old one. The content is greatly transformed by the new technology.
Supersonic flight will create a new environment which makes our present cities somewhat useless. In fact, if they are to be approached within any convenient distance at all, they will have to be “roofed over.” Supersonic take-off and landing alike blow the glass out of a city, so your Dymaxion Dome becomes a necessity, just as much as the road is a necessity for the wheel. One environment creates another.
Would appreciate your suggestions about readings in the matter of technology as creator of environment. Today the environment itself becomes the artefact. The consequences for learning are quite extraordinary. The prepared environment separates the old curriculum.
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