Special Issue: The Medium is the ?????, Communications. Media. Design. Online Journal

02Aug18

Guest editors: Phil Rose (Canada), Varvara Chumakova (Russia)

This year marks 50 years since the publication of Marshall McLuhan and Quentin Fiore’s book The Medium is the Massage: An Inventory of Effects (1967), which sought to popularize McLuhan’s central theses about the environmental changes that new media help to bring about. In Understanding Media: The Extensions of Man (1964), McLuhan originally proposed the formula “the medium is the message“, but the error that appeared in the former book’s title became a catalyst for considerable discussion within media studies. This formula has been interpreted in different ways, but it primarily highlights that the very form of communication influences certain patterns of reality construction encoded within the message itself: that is, the form and content of communication are inextricably linked. The medium as “massage“, however, indicates that media have direct effects on their users as well. Other variants of this formula have appeared. “The medium is the mass age” and “the medium is the mess age” refer us not only to the problems of mass culture, which flourished in the middle of the 20th century; but also to various criticisms of this development, including the cultural problems associated with symbol drain and information overload. “Mess“, after all, is a sort of rubbish, clutter, or disorder.

This special issue is unique in being an inter-cultural (Russian and English) as well as intercontinental collaboration providing its articles in English and Cyrillic Russian.

Vol 3 No 1 (2018)

INTERVIEW

Владимир Геннадьевич Николаев

DOWNLOAD ARTICLES HERE: https://cmd-journal.hse.ru/index



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