Marshall McLuhan, the Man Behind Québec’s October Crisis? A Webinar



A Webinar Presented by the McGill Institute for the Study of Canada

14 Oct, 2020 *** 17:30 to 19:00

Marshall McLuhan perhaps is best known for his contributions to communication theory and his precepts about the effects of technology upon culture and society. In the 1960s and 1970s – the height of McLuhan’s career as Canada’s preeminent media guru – McLuhan worked largely within the confines of the University of Toronto, far away from the social and political unrest fermenting in Québec during those years. Yet, from McLuhan’s writings and public pronouncements at that time and toward the end of his life, we know he had not been insensitive to the plight of Québec francophones. However, two of McLuhan’s contemporaries, his Toronto colleague Northrop Frye and Montreal author Hugh MacLennan, accused McLuhan of stirring up trouble in Québec. McLuhan’s open friendship with Prime Minister Pierre Trudeau ostensibly was behind Frye’s assertion that McLuhan was interfering in Québec’s affairs. MacLennan believed McLuhan’s contentions about mediated environments were abetting French nationalist sentiment in the province.

Jonathan Slater is director of the Institute for Ethics in Public Life at SUNY Plattsburgh, where he chairs the Department of Journalism and Public Relations and directs the Jewish Studies program. Slater also is a faculty associate of the college’s Center for the Study of Canada. He currently is researching and writing a book about mass media’s role in the tumultuous years between Québec’s Quiet Revolution and the October Crisis. Slater completed his doctorate in media ecology at New York University.

This event was brought to you by the BMP Rotating Lecture Program in Canadian Studies, established in 2013 as a formal partnership among the Canadian Studies programs of McGill University, Bridgewater State University and SUNY College at Plattsburgh. The Lectureship is designed to strengthen connections between the programs, share expertise in the area of Canadian Studies, and to expand audiences and interests in the field.

The webinar will be followed by a Q&A. Simultaneous interpretation (English, French) will be provided.

Free, registration required.


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