Archive for the ‘Uncategorized’ Category

I meant to bring this book to your attention last year, but for various reasons that intention failed to be realized … until now. It is written by my friend and colleague, Norm Friesen, a Canadian who teaches Educational Technology at Boise State University. There are plenty of McLuhan and Postman references in the book, […]


Evidently written in 1963, a year before McLuhan was to publish The Medium is the Message, this important article brings together in one place a number of the ideas that would appear in his most important book a year later: technology as human extensions, the Narcissus myth, psychic numbness that derives from our extensions, our […]


Marshall McLuhan at the Coach House, St. Michael’s College, University of Toronto (courtesy of Robert Lansdale Photography, U of Toronto Archives) Please join us for our Fall quarterly meeting at the historic Coach House where Marshall McLuhan taught at his Centre for Culture and Technology from 1967 to 1980. The McLuhan Legacy Network (MLN) was established […]


Originally posted on Miss Rosen:
  “All the new media, including the press, are art forms which have the power of imposing, like poetry, their own assumption,” Marshall McLuhan observed. We live in a time when new media is so ubiquitous as to be omnipresent and the only escape from the world we’ve built is…


MIT has launched an interesting Internet application that measures and ranks world cultural influencers by country and occupation. The New York Times explains it thus: There are many varieties of fame. Jesus Christ was the first person to achieve it globally, Clive James wrote, “without conquering the world by violence.” The best kind for a […]


The wide reaching scope and influence of Marshall McLuhan’s most important book Understanding Media: The Extensions of Man (1964), the 50th anniversary of the publication of which is being celebrated this year, can be seen from this Call for Papers for a conference this Fall in Burbank California, October 1 – 3. Paul Guzzardo calls […]


Marshall McLuhan frequently used the fish being unaware of water metaphor as a comment on humans going about their lives, oblivious of the environments created by their technologies, especially media technologies, until these produce disturbances or problems, such as pornography, spam or privacy invasion, or until someone of  “integral awareness,” notably artists, shock us into […]


Some say that ever ‘gainst that season comesWherein our Saviour’s birth is celebrated,This bird of dawning singeth all night long;And then, they say, no spirit dare stir abroad,The nights are wholesome, then no planets strike,No fairy takes, nor witch hath power to charm,So hallow’d and so gracious is the time. – Marcellus to Horatio and Bernardo, […]


 Dr. David R. Olson David R. Olson (born in 1935) is one of the most eminent proponents of Literacy Theory and was a member of the Toronto school of communication, and at one time a director of McLuhan Program in Culture and Technology. Influenced by Jack Goody’s work, he studied with Jerome Bruner, and has been particulary interested, […]


This is an excerpt from a copyright article of the same title published by me, Alex Kuskis, in (2011) Explorations in Media Ecology, 10(3&4), pp. 313-333. This is Part 5 and additional excerpts from this essay will be published in future postings. 3. The Probe as Pedagogy Again, that’s terminology used by the author of this […]